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Porsche Cookie Policy

Scope of application

This Cookie Policy applies in addition to the general privacy policy for our website and describes the type, scope, purposes of, legal basis for, and opt-out options for data processing in relation to cookies. The general privacy policy for our website applies to all other information. Date 05.25.18.

What are cookies?

We use "cookies" in order to provide you with a comprehensive scope of functions, make it easier to use our service, and optimize our offerings. Cookies are small files, which are stored on your device by your Internet browser.

Categories of cookies

We use cookies for different purposes and with different functions. We make a distinction according to whether the cookie is technically required (technical requirement), how long it is stored for and used (duration of storage), whether it was created by our website itself or by a third party and who the provider who created the cookie is (cookie provider).

Technical requirement
Cookies required for technical reasons: We use certain cookies because they are required for our website and its functions to work properly. These cookies are set automatically when our website is opened or a specific function is activated, unless you have disabled cookies in your browser settings.

Cookies not required for technical reasons: By contrast, cookies that are not required are set to improve your experience with our website or to store specific settings that you have configured. We also use cookies that are not required for technical reasons to obtain information on the frequency of use of certain areas of our website so that we can better tailor them to your needs. We do not store cookies that are not required for technical reasons until you click on the corresponding field to confirm that you have read our cookie notice and continue using our website.

Duration of storage
Session cookies: Most cookies are required only for the duration of your current service call or session and are deleted or become invalid as soon as you exit our website or your current session expires. Session cookies are used, for example, to retain certain information during your session such as your login details for our website.

Permanent cookies: Cookies are occasionally stored over a longer period for the purposes of recognizing you when you subsequently accessed our website again and retrieving saved settings. This makes it faster and easier for you to access our website and means that you do not have to repeat settings such as your selected language, for example. Permanent cookies are deleted automatically at the end of a predefined period when you visit the page or domain from which the cookie was set.

Flow cookies: These cookies are used for communication between various internal Porsche servers. They are created at the start of a user interaction and deleted again when it is ended. Flow cookies are assigned a unique identification number during the interaction. However, this does not allow any conclusions to be drawn with respect to the identity of the actual customer or user.

Cookie provider
Third-party cookies: "Third-party cookies" are created and used by other bodies or websites, for example by providers of web analysis tools. Further information on web analysis tools and reach measurement can be found further on in this policy. Third parties can also use cookies to show advertising or to integrate content from social networks such as social plugins, for example.

Use of cookies for web analysis and reach measurement

We use Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses third-party cookies to identify the frequency of use of certain areas of our website as well as preferences. The information on your use of our website (including your shortened IP address) generated by the cookie is transferred to a server operated by Google in the USA and stored there. Google uses this information on our behalf and on the basis of a contract for order processing to analyze your use of our website to compile reports on our website activities for us, and to provide other services relating to the use of the service and Internet usage. The legal basis for the use of Google Analytics is Article 6 (1) (f) GDPR; our legitimate interests arise to this extent from the above-mentioned purposes.

Deletion of and objection to the use of cookies
The acceptance of cookies is not obligatory when using our website; if you would prefer not to have cookies saved on your device, you can disable the relevant option in the system settings of your browser. Saved cookies can be deleted at any time in the system settings of your browser. If you choose not to accept any cookies, this can, however, lead to restrictions in the functions offered on our website.

You can also disable the use of Google Analytics cookies with a browser add-on if you do not wish to have web analysis. You can download it here: https://tools.google.com/dlpage/gaoptout?hl=en. "Opt-out" information, which is used for the purposes of assigning your deactivation of Google Analytics, is stored on your device. Please note that this opt-out information only leads to the deactivation of Google Analytics on the device and the respective browser from which it was set. Furthermore, you must set it again when you delete cookies from your device.

You can also enable the "Do Not Track function" on your device. If this function is enabled, your device informs the respective service that it does not wish to be tracked.

The following cookies may be stored when you open our website:

Name of cookieTechnical requirementCookie typeDuration of storageCookie providerPurpose and interestLegal basis
_gaNoPermanent2 yearsGoogle AnalyticsGoogle Analytics cookie for user identification; see also https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usageArt. 6 (1) (f) GDPR
_gidNoPermanent1 dayGoogle AnalyticsGoogle Analytics cookie for user identification.Art. 6 (1) (f) GDPR
_gat_cNoPermanent1 minGoogle AnalyticsGoogle Analytics cookie for reducing the number of requests.Art. 6 (1) (f) GDPR
_gat_mNoPermanent1 minGoogle AnalyticsGoogle Analytics cookie for reducing the number of requests.Art. 6 (1) (f) GDPR
_gat_UA-id";
_dc_gtm_UA-"id"
NoPermanent1 minGoogle AnalyticsGoogle Analytics cookie for reducing the number of requests.Art. 6 (1) (f) GDPR
_galiNoPermanent30 SecondsGoogle AnalyticsGoogle Analytics cookie for "enhanced link attribution" - see also https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-link-attributionArt. 6 (1) (f) GDPR
Asp.net_SessionidYesSessionSessionPCEEHere, the session ID on ASP-based pages is stored to ensure the functional capability of multiple pagesArt. 6 (1) (f) GDPR
pcc.cookieAcceptanceYesPermanent2 weeksPCEEmyPorsche Portal - indicates whether cookie message was closedArt. 6 (1) (f) GDPR
SSO_LOGINNoSessionSessionPCEEIdentifies whether the user is logged on to Porsche.com.Art. 6 (1) (f) GDPR
SSO_AUTHNoPermanent1 dayPCEEUnique uuid of the logged-in user to guarantee login to the Car Configurator. Generated by my.porsche.com.Art. 6 (1) (f) GDPR
wwpcYesSessionSessionPCEEMarker cookie for the redirect function.Art. 6 (1) (f) GDPR
PFYesSessionSessionPCEEPingFederate - session cookie for Porsche ID - This cookie is required for internal user authentication between different Porsche servers.Art. 6 (1) (f) GDPR
shop-basket-articlecountYesSessionSessionPCEEShopping cart tracking in eCommerce applications.Art. 6 (1) (f) GDPR
shop-basket-priceYesSessionSessionPCEEShopping cart tracking in eCommerce applications.Art. 6 (1) (f) GDPR
JSESSIONIDYesSessionSessionPCEESession ID for Java applications, unique ID for current sessionArt. 6 (1) (f) GDPR
G_ENABLED_IDPSNoPermanent> 1 yearGoogleCookie from Google for Google+ loginArt. 6 (1) (f) GDPR
JSESSIONIDYesSessionSessionPCEEUnique session ID of user in Car Configurator, used to persist performed actions and the vehicle configuration.Art. 6 (1) (f) GDPR
sessionInfoYesPermanent1 dayPCEERecovery function in the Car ConfiguratorArt. 6 (1) (f) GDPR
CCSERVERIDYesPermanent1 dayPCEEName of the Car Configurator application server in the data processing center for maintaining session persistence.Art. 6 (1) (f) GDPR
cookieTestNoPermanent3 secondsPCEEChecks whether the browser accepts cookies.Art. 6 (1) (f) GDPR
CIAM.hYesSessionSessionPCEESession and password management JSON interface; saves the user session.Art. 6 (1) (f) GDPR
CIAM.mYesSessionSessionPCEESession and password management JSON interface; user authentication.Art. 6 (1) (f) GDPR
CIAM.sYesFlowEnd of transactionPCEESession and password management JSON interface; checks whether the browser allows cookies.Art. 6 (1) (f) GDPR
CIAM.statusYesSessionSessionPCEESession and password management JSON interface; user session status monitoring.Art. 6 (1) (f) GDPR
pcc.cookieAcceptanceYesSessionSessionPCEECookie policy acceptance that cookies can be set, stored on the browser side.Art. 6 (1) (f) GDPR
pcc.cssYesSessionSessionPCEEStateholder for session storageArt. 6 (1) (f) GDPR
JSESSIONIDYesSessionSessionPCEECookie for New Relic Browser monitoringArt. 6 (1) (f) GDPR
JSESSIONIDYesSessionSessionPCEEeCommerce user recognition.Art. 6 (1) (f) GDPR
CIAM.pccYesSessionSessionPCEESession and password management JSON interface, saves the user session.Art. 6 (1) (f) GDPR
CIAM.statusYesSessionSessionPCEESession and password management JSON interface; user session status monitoringArt. 6 (1) (f) GDPR
_gaNoPermanent2 yearsGoogle AnalyticsGoogle Analytics cookie for user identificationArt. 6 (1) (f) GDPR
_gat_cNoPermanent1 minGoogle AnalyticsGoogle Analytics cookie for reducing the number of requests.Art. 6 (1) (f) GDPR
_gat_mNoPermanent1 minGoogle AnalyticsGoogle Analytics cookie for reducing the number of requests.Art. 6 (1) (f) GDPR
_gidNoPermanent1 dayGoogle AnalyticsGoogle Analytics cookie for user identificationArt. 6 (1) (f) GDPR
pcc.cssYesSessionSessionPCEEStateholder for session storage.Art. 6 (1) (f) GDPR
pcc.cookieAcceptanceYesSessionSessionPCEEChecks whether the browser accepts cookies.Art. 6 (1) (f) GDPR
cookie-no-tice_eastern_europe_closedYesPermanent3 daysPCEEMarker indicating whether or not the client has closed the cookie noticeArt. 6 (1) (f) GDPR
_gat_storystream_tracker_2512YesPermanent1 minStorystreamCookie for connecting Google Analytics with StorystreamArt. 6 (1) (f) GDPR
pcc.cookieAcceptanceYesPermanent2 weeksPCEEmyPorsche Portal - indicates whether cookie message was closedArt. 6 (1) (f) GDPR